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Independent industry reference

Current Capital
Group.

A public website reference for how an operating perspective can give a commercial real estate website a clear structure.

Independent website reference

Current Capital Group

An owner’s
perspective.

Leasing
Property management
Development
Acquisitions & sales

Reference notes from the public website. Made For CRE did not design this site.

Reference, not a client project

A useful example.
A clearly separate role.

These are independent design observations based on the public website. Made For CRE did not design this site and is not claiming a client relationship.

The board shown here is a summary of our reference notes, not a screenshot of the website.

Our design reading

A strong point of view
organizes the experience.

01

A clear operating perspective

The homepage frames property management through ownership experience. That point of view gives the services a common thread.

02

Understandable capabilities

Leasing, property management, development, and acquisitions and sales are presented as connected capabilities.

03

Property proof

Property case studies, portfolio imagery, and paths for lease or sale help visitors explore the business in practice.

04

A relevant next step

Visitors can choose a property path or describe their operating needs through the contact form.

Source: Current Capital Group’s public website. The observations above are our interpretation of its content and navigation.

A question for your firm

What should a visitor
understand first?

Your strongest story may be a market specialty, a particular property type, or the way your team serves clients. The design process starts by finding that through line.

From there, we can shape the messaging, page structure, property experience, and calls to action around your own business.

Explore our design concepts

Good work starts with a conversation

What makes your brokerage different?

Let’s build a website around the expertise and relationships that make your firm valuable.

Let’s talk